The Global Business Game - Business Basics Edition

The Global Business Game Editions

The Global Business Game is available in three editions, with each using different industries and economic zones for their competitive scenarios:

The Business Basics Edition revolves around the motor scooter industry. Student teams manufacture a single high-end motor scooter and can sell it in two markets: either North America and South America, Europe and Africa, or Asia and Oceania. The game is set for 6 decision rounds. This edition offers beginning business students an excellent overview to the challenges and rewards of managing and expanding an international company. Financial transactions, financial instruments, human resource management, production, distribution, and logistics are all simplified but illustrative of important business decisions.

The World Edition uses the television set segment of the Household Audio and Video Equipment Industry. Student teams manufacture and sell 25-inch and 27-inch television sets in one to three economic zones: NAFTA, EU and APEC. Depending on the instructor's choice they may conduct business in the United States, Mexico, Germany, Spain, Japan, and Thailand. The game can be set to run for 8, 10, or 12 decision rounds (quarters).

The Americas Edition allows students to compete in up to three economic zones within the Western Hemisphere. Mexico and Colombia are in Zone 1, Canada and the United States are in Zone 2, and Brazil and Argentina are in Zone 3. This edition features the top-loading washing machine segment of the Home Appliance Industry. The game can be set to run for 8, 10, or 12 decision rounds.

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