Why Use Simulations?  
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The Global Business Game is a computer-based business simulation that allows students to develop, implement and manage international business strategies throughout the life of a simulated company. Participants manage an international firm while competing against other student teams in a simulated global industry. The simulation provides students and managers with a realistic strategic-level business experience.

The Global Business Game is now available in its third version as an online exercise. Redesigned for the web, it now delivers rich, diverse and challenging learning content via a user friendly web-based interface.

Its new design eliminates student installation problems and uses a Global Business Game support center that handles remotely all administrative tasks associated with the game.


The business game allows you to customize the exercise by choosing the industry and economic zones for the game scenario as well as the business simulation's level of complexity and dynamism.

Why use simulations?

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